In the last few years, the term user experience has started to emerge. And as it has grown, we have also seen the rise of UX designers.
Every few months, someone posts a set of pictures on Twitter. One is a cookie marked "UI", while the other is a picture of someone smugly eating a cookie marked "UX". A few weeks later, another sincere post appeared in the media, arguing that the correct definition of UI should be a teacup dipped in cookies.
And these metaphors focus on emphasising: UX design has become a comprehensive term in our attempt to define the design process.
User experience cannot be designed
However, in some cases the user experience can be designed.
For example, the job of a roller coaster designer b2b data can also be said to be the design of a thrilling experience. When riding a roller coaster, you rarely notice drastic changes in gravity, balance, sound, and air pressure, usually just the backs of the front seats. Because the variables of the roller coaster experience are limited, it can be designed. But even so, there are many uncontrollable factors, such as the number of people on the roller coaster, the weather, and the amount of milkshake the child sitting next to you has had before, etc., and not all factors can be involved.
You could also say that a film director is also a user experience designer. Because when the audience sits in the cinema to watch the movie, they will be attracted to the plot set by the director. Moreover, if it is not interrupted by the suddenly remembered mobile phone ringtone, the audience of the entire movie theater will experience similar emotional fluctuations for more than two hours.
I still remember the first metaphor I heard about UX versus UI, and it was a metaphor for a bicycle. UI is likened to the bike, frame, handlebars, tires, etc., while UX is likened to the free-flowing experience of cycling downhill. However, unless we have a route planned for the trip in advance, or we are city workers specializing in cycling route planning, it is impossible to design a rider experience because we have no way of controlling traffic, terrain, and other road users Happening.
We can design a user interface that works in different situations (i.e. the bike), but not the user experience (i.e. the rider's riding experience), that should be up to the user.
User experience is never monolithic
User experience is not an illusion, it plays an important role in every website and application. The misconception often lies in the belief that a single user experience can be designed.
We can design for a better user experience. Because we can create a framework platform for user experience by creating a concise functional interface, centrally setting micro-interactions, emphasizing interface content, etc., but we cannot directly design user experience.
Initially in school, we learn about the five senses: sight, hearing, touch, taste and smell. Then, as we age, we begin to define the senses more vaguely, and hunger, balance, and temperature can all be non-traditional senses. This is why some psychologists even believe that humans have more than 20 senses.
A print design may involve several traditional senses: sight, touch and perhaps smell. And website design generally only involves one or two kinds: visual and auditory. Therefore, we design at most two-fifths of the user experience. And if we take into account the non-traditional sensory factors, we may only affect 5% of the actual user experience.